Extendy introduces new white label casino platform

Extendy is an innovative platform for creating turnkey online casinos, developed over more than four years by a team of 150 engineers in collaboration with top arbitration experts. The platform’s main advantages are its exceptionally quick return on investment, a fully autonomous turnkey operating system and a focus on mobile traffic.

Owning a casino brand offers arbitration teams several benefits. The primary advantage is that investing in paid traffic can build free, high-quality organic traffic from social media, SEO, external sites, etc. over the long term. When traffic is directed to a partner, the team receives immediate financial returns but loses out on the long-term bonuses of owning their brand.

Return on investment in six months

Close partnerships with top arbitration teams over several years have allowed thousands of hypotheses to be tested, resulting in an ideal product tailored for these teams. This product maximises player lifetime value (LTV) and reduces traffic payback time to just six months.

This effect is achieved through numerous technical solutions that enable real-time analysis of advertising campaigns and predictive determination of which to halt and which to scale up. One such solution is the Traffic Light technology, which quickly predicts whether the traffic will be profitable. Each partner is marked with a colour: green for excellent traffic that should continue, yellow for questionable traffic that requires caution, and red for bad traffic that should be stopped immediately. Arbitration teams that have used the Traffic Light technology for some time report that quick traffic analysis makes it almost impossible to incur losses.

Best ROI for mobile traffic with AppAI technology

One of Extendy’s standout features is its unique AppAI technology, which unlocks new possibilities for attracting mobile traffic. A specially developed neural network analyses the user’s profile and the ad they came from, creating a unique onboarding flow that significantly increases conversion rates. This drastically reduces the return on investment time for this type of traffic.

“AppAI is a perfect demonstration that Extendy is created by professionals for professionals. During the development process, our arbitration partners repeatedly emphasised the importance of working with mobile traffic. We dedicated a significant amount of time to optimising the product for mobile players,” said Aivar, CBDO of Extendy.com.

Autonomous operating system and turnkey brand

Another key advantage of Extendy is its fully autonomous operating system, which meets the highest industry standards.

The entire infrastructure is designed so that arbitration teams receive a fully functional casino for long-term development and profit without the need to manage any operational processes.

The CRM, support, VIP, content, payment, legal and other operational components of the product are fully automated and self-sufficient. Ready-made, tested, and unique retention funnels, email sequences, gamification systems, 24/7 support, and VIP support in all languages, along with many other solutions, allow casino owners to fully focus on marketing and player acquisition.

In a closed beta phase, dozens of successful casinos were launched on the platform, including BetOnRed, CryptoLeo, BDMBet, and many others. Millions of players attracted and an average traffic payback period of six months proves that the platform is effective and ready for public launch and further growth.

All you need to create your online casino on the Extendy platform is to submit an application on the Extendy website. Within two months of signing the contract, you will receive a licence, necessary payment gateways and game providers will be connected to the brand, and final adjustments will be made.

To celebrate the platform launch, a promotion has been launched. Write in the comments of your application that you are from iGB and receive special setup conditions.