Hard Rock Bet Unveils Personalized Online Casino Feature for New Jersey

Hard Rock Bet has just a new feature for its New Jersey online casino app. The feature aims to enhance the overall user experience by suggesting games suited to players’ individual tastes and is just another feather in the cap for one of our best sports betting sites.

The announcement explains that the new “For You” tab, located within the mobile casino app’s primary menu, provides a personalized homepage that, according to Hard Rock, will “guide players to their ideal online casino experience.”

What’s included?

The “For You” tab of the New Jersey online casino features six distinct categories. Firstly, the “Continue Playing” tab gives players easy access to their recently played games.

Next, there’s the “Handpicked for You” section. This section analyzes recent playing activity to provide new games matched to the player’s tastes, which benefits those who enjoy real money online casinos.

The “Daily Jackpots” section features games with jackpots that must fall today, while the “Best in New Jersey” section is stacked with games currently proving popular with other bettors in the state. 

The “Newest Gaming Gems” section houses new releases, updated regularly with games from each casino’s game developers. The sixth and final section is titled “Rock Stars Only,” where players can find all of Hard Rock Bet’s exclusive games that are not available to play at any other online casino in New Jersey. Hard Rock Bet also offers a top NJ online casino bonus.

Plenty of new features

This new feature isn’t the only recent addition from Hard Rock Bet. Last month, the company launched its new Profit Boosts feature on Hard Rock Bet Sportsbook. Profit Boosts allow bettors to apply a percentage increase to odds on any market that meets the terms and conditions of the offer, which, as the name suggests, has the potential to boost their profits if the bet is successful. You can use that feature by signing up via our Hard Rock Bet promo code.

Earlier this year, Hard Rock Bet also introduced SGP Max. This enhanced Same Game Parlay experience allows players to parlay multiple SGPs and combine up to 20 wagers across various betting markets, bet types, and odds.

“We’re committed to having the best product in the market, and based off the feedback from our beta launch, we know our players are going to love these new features and functionality,” commented Mike Primeaux, Managing Director of Product and Technology at Hard Rock Digital.

About Hard Rock Bet

Owned by the Seminole Tribe of Florida, Hard Rock Bet is an online betting platform that first launched in 2021 as Hard Rock and then rebranded in 2023 as Hard Rock Bet. Hard Rock Casino is only available in New Jersey, offering over 600 games from providers like Microgaming, IGT, and NetEnt. However, the sportsbook platform is live in seven states, including the New Jersey sports betting, Ohio sports betting, Tennessee sports betting, Virginia sports betting, Florida sports betting, Arizona sports betting, and Indiana sports betting markets.

The Hard Rock brand originated as a chain of restaurants in London, founded in 1971 by Peter Morton and Isaac Tigrett. Today, the hospitality and entertainment brand is known worldwide for its hotels, casinos, dining experiences, merchandise, and live performances. Hard Rock International has venues in over 70 countries worldwide.